Resources

ForAChange Downloads

Digital Strategy ForaChange: Full Report

Designing Your Digital Strategy: Workbook

Content Calendar Template

Other resources we like

MobLab is a global learning and collaboration network powering the future of social change campaigns.

NEON Toolkit is for campaigners, activists and organisers.

ActBuildChange is a free online training resource for community organising.

Digital Charity Lab provide free and affordable resources specially designed for charities and non-profits.

Beautiful Trouble, “a toolbox for revolution”, brings together dozens of seasoned artists and activists from around the world to distil their best practices into a toolbox for creative action.

Nonprofit Tech for Good provides valuable, easy-to-understand information, news and resources on nonprofit technology, online communications and social fundraising.

350.org Training aims to help you share knowledge, build relationships and lead effective workshops.

Framing Equality: Communication Toolkit for Equality Bodies explains the importance of framing – how stories are told interacts with our thinking – and explains how to craft our communication to create sustainable social change.

Content creation

Canva is a free, easy-to-use graphic-design tool, which provides templates already sized for different social media platforms. Also see Canva for Nonprofits.

BeFunky is an online photo editor and is also the easiest collage maker on the web.

Recite allows you to turn quotes into beautiful visuals with its vast range of templates.

Infogram offers an easy way to make infographics and charts to visualise your data.

Piktochart allows you to easily create professional-grade infographics using themed templates.

Adobe Spark is a suite of applications that allow you to create images, video and web pages.

Biteable creates animated videos easily – choose from hundreds of scenes and templates.

Moovly  is an easy online tool that lets you create animated videos like a pro.

Giphy is an online database and search engine that allows you to search for and share animated GIF files. Or create your own!

Twibbon is a way to promote your campaign on social media, allowing people to overlay an image on their profile picture to show their support.

Landscape from Sprout Social is a handy tool to resize images for social media.

Sprout Social has created this cheat sheet to make it easy for you to reference the latest image sizes for social media.

Canva has compiled a list of sites offering high-quality free stock photos.

Social media management tools (planning, monitoring, analytics)

TweetDeck is a dashboard application for managing Twitter accounts. Features include scheduling, effective search and filtering, configurable alerts and real-time updating.

Hootsuite is a social media management platform for Twitter, Facebook, Instagram and many more. Features include social media monitoring and listening, scheduling, analytics reporting and collaboration.

Buffer is designed to manage social media accounts by giving users the means to schedule posts.

Keyhole allows you to track hashtags, accounts, keywords and URLs and provides useful analytics and insights.

TweetReach uses powerful analytics to show you how far your tweets have travelled.

FollowTheHashtag provides Twitter intelligence and analytics, such as reach, impressions, top tweets, top users and much more. You can export PDF and Excel reports.